Comments on: Privacy is about use cases, not about technology http://dpi.priv.gc.ca/index.php/essays/privacy-is-about-use-cases-not-about-technology/ Essays on Deep Packet Inspection Fri, 13 May 2011 17:13:29 +0000 hourly 1 http://wordpress.org/?v=3.1.3 By: Ben http://dpi.priv.gc.ca/index.php/essays/privacy-is-about-use-cases-not-about-technology/comment-page-1/#comment-118 Ben Thu, 10 Sep 2009 03:43:56 +0000 http://dpi.priv.gc.ca/?p=275#comment-118 Please take note of the definitional language within the Video Privacy Protection Act; 18 USC 2710 (a)(4) "...delivery of prerecorded video cassette tapes or similar audio visual material...". It is easily arguable that "or similar audio visual material" includes all such video content irrespective of the distribution medium. As one of the only U.S. privacy laws with a private right of action, you can bet an online data use violation of this law will be challenged at some point soon. (Eg; The potential for de-identification of the Netflix 'prize' data or Brightroll providing behavioral targeting to streaming video users.) Please take note of the definitional language within the Video Privacy Protection Act; 18 USC 2710 (a)(4) “…delivery of prerecorded video cassette tapes or similar audio visual material…”. It is easily arguable that “or similar audio visual material” includes all such video content irrespective of the distribution medium.

As one of the only U.S. privacy laws with a private right of action, you can bet an online data use violation of this law will be challenged at some point soon. (Eg; The potential for de-identification of the Netflix ‘prize’ data or Brightroll providing behavioral targeting to streaming video users.)

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